GUSTAVO LEON
  • Home
  • My Work
  • About
  • Contact

My Work.

Page layout
I executed every photo illustration shown in addition to the layout design.
Contact Me
Picture
For the first anniversary of 911, I took a "moment of silence" approach. Paying tribute to the victims of that fateful day, whose names appear on the background behind the rose. They were strategically placed so no names would be covered. This was the first time ever, that the front page of the Boston Herald ran without a headline.
"Once again you made the Herald shine. The calls complementing the Herald on its front page, as you know, have been astounding and entirely due to your creativity and for that I'm especially grateful."
– Excerpt from BH publisher Pat Purcell's note to me, the afternoon of September 11, 2002

Picture
911 ten year anniversary for Page One.

Picture
Niche quarterly magazine for upscale lifestyle.

Picture

Picture

Picture

Picture

Picture

Picture
Arts&Entertainment pullout cover and cover story page.

Picture
I designed and executed "Champions." A special sports publication destined to pay tribute to the local team that would bring home the "big title." It would celebrate the winning moment and the entire journey during the season. A way to keep the memories alive. Hitting the newsstands the date after the final game.
Picture
Picture
Picture

Picture
Picture

Picture

Picture

Picture

Picture

Picture

Picture
Before executing this layout, I art directed this concept of mine, on location at the rooftop pool of The Colonnade Hotel in Boston. An unexpected way to display swimwear. New solutions to old "problems."

Picture

Picture

Picture
A fun and informative, full color bleed preview of the 2017 Patriots, expecting great things for the season.
Picture
Picture

Picture

Picture
This photo illustration designed for Page One, was later used on articles of clothing sold at the Herald online store. Posters of the page were reprinted and sold as well as keepsakes.

Picture

Website banners, flyers, posters
Picture
Picture

Picture

Picture

Picture

Picture
Picture

Picture

Picture

Picture

Picture
Picture

Picture

Picture
Some of the many Boston Herald Page One posters I designed, from conception to completion, that were later reprinted and sold as keepsakes.
Picture
Picture

Logo design, corporate identity
Picture
'NATURA," a company embracing the benefits of "green" and natural products, not only for the Earth but their customers as well.

Picture
"Mientras Tanto," (While you wait in spanish) a coffee shop, an international trendy spot in Madrid, where you can "chill" and sit back, "mingle" while networking or meeting friends and "indulge" in both some food and shopping cravings.
Picture

Picture
Fruit labels.

Picture

Picture
Picture

Picture

Picture
Picture

Picture

Picture
Picture

Picture

Prototypes
I created some publications, from conception to completion, during my time at the Boston Herald.
Picture
A niche lifestyle magazine with a target audience of young female professionals ... with that "attitude."

The following two prototypes are for a "metro style" version of the Boston Herald. You'll find the same range of news, sports, business, celebrities and features, in quick hits for your morning commute.
Picture
Picture
Picture
BOSTON DAILY NEWS
Picture
BOSTON EXPRESS

Picture
An "All-Sports" Boston Herald edition for Sundays.
Picture
Picture
Picture
Picture
Picture

Illustrations
Picture
12 x 5, color pencil.

Picture
11 x 17, mixed media. Color pencil. The sky is computer generated.

Picture
14 x 13, charcoal.

Picture
21 x 30, charcoal on brown bag paper. Life drawing.

Picture
30 x 22, mixed media. Collage.

Picture
8 x 10, ink. Stippling technique.

Costume design
Picture
Gentleman of hearts
Picture
Circus ringmaster

Picture
Fire fantasy

Picture
Raven

Picture
Disco-ICE-Kings
Proudly powered by Weebly
  • Home
  • My Work
  • About
  • Contact